Flowers Turn Purple

We are Floraïku Paris, a French perfume house passionate about Asian culture and its sense of refinement, using its olfactory know-how to create unique fragrances. They are named after haikus, which are small 3-verse poems written by the brand’s co-founder, who is also a poet. Haikus, originally from Japanese literature, travel abroad thanks to the magic of words and poetry, to be shared universally and to bring people together. The haiku specific to each perfume gives its character. Then, each fragrance belongs to one of our 3 collections, that pay homage to different ceremonies part of Asian culture, where flowers, teas and incenses play a major role. Floraïku fragrances are composed in the same way; a short formula showcasing precious natural ingredients.